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REACHING THE LAWYERS OF ILLINOIS The Illinois State Bar Association (ISBA), unlike most states, has a voluntary membership. The fact that it is the largest bar association in the state (32,000) is testimony to the fact that the ISBA provides information and services members not only find useful, but often essential to their practice. The ISBA has more members in the Chicago Metroplex than any legal organization and more than 12,000 members who practice in other parts of Illinois. The publications of the ISBA are the only legal publications with a statewide audience. ADVERTISING OPPORTUNITIES Illinois Bar Journal The magazine of Illinois lawyers. The Illinois Bar Journal is the flagship publication of the ISBA. Journal articles are frequently cited in opinions handed down by the state's high courts, so it is not surprising that 78% of members say they spend at least 30 minutes reading each issue. Another 56% say they read one-third or more. Seventy percent save each copy. That means your sales message is seen again and again. In addition 71% share their issue with one or more additional readers. That means the Illinois Bar Journal reaches a total readership of more than 60,000. This impressive information guarantees that the vast majority of practicing legal professionals in the state are reading your message. ISBA Bar News The source for news from the Illinois State Bar Association. This twice-monthly tabloid newspaper brings more than 32,000 lawyers, judges and other legal professionals news about ISBA events, policies and people. The ISBA Bar News is the major source of information about the ISBA's extensive continuing legal education programs. 
ISBA Section Newsletters Target Illinois lawyers by area of practice. Because the newsletters target 37 areas of law, you can choose the segment of the legal profession that best fit your marketing objectives. Newsletter circulation varies from 130 to over 12,000, and publish between four and twelve issues a year. ISBA Web Site Reach techno-savvy lawyers at www.isba.org. The front page of the ISBA Web site receives an average of 5,000 hits a day. Well over 80% of ISBA members use the Internet, and many have embraced it as a prime tool for practicing law. With this in mind, the main goal of the ISBA Web site is to meet the needs of our members that use the Internet with regularity. We offer unparalleled Illinois research links, daily e-mailed court opinions and weekly e-mailed practice updates, all of which accept advertising. If your goal is to reach attorneys that keep up with technology trends, and reach them quickly and efficiently, your ad via the ISBA Web site, or daily or weekly e-mails is the way to go. For more information, contact Nancy Vonnahmen at (217) 747-1437. E-mail: nvonnahmen@isba.org |