October 24, 2014
12:00 – 1:00 p.m.
1.00 MCLE hours, including 1.00 Professional Responsibility MCLE credit hours (PMCLE credit subject to approval)
There is an inherent tension in law practice: While scrupulously representing current clients, attorneys and their firms must vigorously seek to develop new clients and new matters – new litigations and transactions, new planning and administration work. But attorney marketing, advertising and business development are subject to a range of ethics restrictions that other marketers are not subject to and which can create real ethics traps for lawyers and law firms. The pervasive nature of the Internet and social media, including law firm web sites and social media, have greatly increased the complexity of determining what’s proper and improper lawyer and law firm marketing. This program will provide you a real world guide to ethics traps and best practices in lawyer and law firm marketing.
Kevin O’Keefe, LexBlog, Inc., Washington
Thomas E. Spahn, McGuireWoods, LLP, Virginia
*Professional Responsibility MCLE credit subject to approval