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Membership Appreciation Month

  • May 26, 2017 | Member Services
    Member Appreciation Month: The Alternative Desk

    Chances are good you already know someone using an alternative desk. Today we're taking a look at some of those options along with the health and productivity benefits they may provide.

    Reasons to Consider Making a Change. It's no surprise to hear that sitting for the majority of the day is unhealthy. Factoring in the number of hours spent sitting at a desk with commute and couch potato time, Americans spend about 58 percent of their waking hours in a sitting position.

    There's even a name for this sedentary lifestyle — sitting disease — and it carries with it numerous health implications including a higher risk of diabetes, cardiovascular disease and blood clots. For some, all this sitting is also a pain in the neck...and back, literally.

    Which is why so many people are turning to creative ways to spend less time sitting at their desk.

    Top 5 Alternatives to Sitting in Your Desk Chair. Interested in making a change? Here are a few options to consider...

  • May 10, 2017 | Member Services
    Membership Appreciation Month Tip: Your Brand, But Better

    There's probably no better way to project a polished professional presence than having a good brand. Today we're looking at what that means exactly, and exploring ways to improve yours.

    Your Brand Is Your Promise to Your Client. If you Google 'branding' you'll find many different descriptions of what it means. But at the heart of it, your brand is how others see you based on how you present yourself and the characteristics that define you. This is your personal brand.

    Your professional brand adds the context of your work to that equation, defining your unique value proposition in the marketplace.

    And your firm brand is about the reputation and value proposition of your firm as a whole, not just you (unless you are a solo lawyer).

    "Knowing who you are, what you stand for, your professional strengths and what clients can expect when they hire you - as well as being able to communicate this clearly and effectively - will be key to your success both in terms of becoming better known internally (within your law firm) and externally (with your clients)." - The Importance of Personal Branding for Lawyers, Stephanie Solakian Goldstein