Best Practice Tips: Law Firm Marketing – Paid Seminars
Asked and Answered
By John W. Olmstead, MBA, Ph.D, CMC
Q. I am a partner in a six-attorney estate planning firm in Dallas, Texas. For many years, our primary marketing activity has been seminars that we put on for clients, prospective clients, and referral sources. These seminars have been put on solely by our firm, or in partnership with other organizations such as nursing homes, hospitals, etc. These seminars have been free of charge. We provide a lot of value at these seminars and have been wondering whether we should charge a fee. We would appreciate your thoughts.
Last Thursday, Nov. 9, 1,335 new attorneys were admitted to practice law in Illinois after taking the attorney's oath at five separate ceremonies across the state, bringing the total number of licensed attorneys in Illinois to approximately 98,000. Illinois Supreme Court and Illinois Appellate Court justices presided over the ceremonies.
The ISBA Diversity Leadership Council will be hosting the "Count Me In" reception in conjunction with the 2017 Midyear Meeting. Join us immediately after our CLE program,