Asked and Answered
By John W. Olmstead, MBA, Ph.D, CMC
Q. We are a 15 attorney estate planning firm just outside of New York City. Ten years ago we had 37 lawyers in the firm. We have had several defections due to internal management problems pertaining to structure and compensation. We have operated more as a group of solo practitioners than as a true law firm. Recently we have considered the option of merging with a larger firm. What are your thought regarding the pros and cons of doing this?
A. Research indicates that 1/3 to 1/2 of all mergers fail to meet expectations due to cultural misalignment and personnel problems. Don't try to use a merger or acquisition as a life raft, for the wrong reasons and as your sole strategy. Successful mergers are based upon a sound integrated business strategy that creates synergy and a combined firm that produces greater client value than either firm can produced alone. Right reasons for merging might include:
- Improve the firm's competitive position. Increase specialization - obtain additional expertise.
- Expand into other geographic regions.
- Add new practice areas.
- Increase or decrease client base.
- Improve and/or solidify client relationships.
I would start by thinking about your reasons for wanting to merge and your objectives. Ask yourself the following questions?