Bell v. Pyblix Super Markets
Dist. Ct. erred in dismissing with prejudice for failing to state viable cause of action plaintiffs’ state-court actions, alleging that defendants used deceptive labels that advertised their parmesan cheese as “100%” cheese, where ingredients list stated that product contained between four to nine percent added cellulose powder and potassium sorbate. While Dist. Ct. held that accurate ingredients list would dispel any confusion about contents of product, Ct. of Appeals found that accurate fine-print list of ingredients does not foreclose as matter of law claim that ambiguous front label deceives reasonable consumers, and that plaintiffs should have opportunity to show as matter of fact that ambiguous language in label actually misleads consumers, especially where plaintiffs alleged that 85 to 95 percent of consumers understood “100%” Grated Parmesan Cheese” to mean that product contained only cheese without additives. Fact that product was displayed on un-refrigerated shelf did not require different result. Ct. rejected defendant’s contention that instant state-law claims are preempted because federal law permits their labeling. Ct. further dismissed plaintiffs’ appeals with respect to their actions against two defendants, where: (1) Dist. Ct. dismissed all claims against said defendants without filing separate Rule 58(a) judgments as to said cases; (2) 150-day rule as set forth in Rule 58(c) applied so as to render said dismissals final orders 150 days after entry of said dismissal orders; and (3) plaintiffs failed to file notice of appeal within 30 days after 150th day from dismissals.